Month: September 2016

‘Invest better and save more’ is the motto of Google, for now.

The giant technology company Google, based in the US is planning to create a website named ‘Bharat Saves’. The website will focus on to cater information on financial planning.

Google is planning to link Jan Dhan Yojana, the government’s inclusion scheme with the ‘Bharat Saves’ website. Since the launch of Jan Dhan Yojana in 2014, over 24 crore bank accounts were being opened and Rs. 41,000 Crore deposited were done.

The digital platform will provide an access to a range of information on financial products and financial literacy tools. Various BFSI organizations and industry will be joining hands to launch the digital platform.

Google will design the mobile application and website of ‘Bharat Saves’. An awareness campaign will be done for enhancing the financial literacy.

Firstly, the user has to complete the modules of financial literacy.  The certification will be given by the Indian government along with Google and an industry organization for clearing the test on financial literacy.

Google will offer a separate section for the users who can compare and purchase insurance and banking products.

Small Business owners, farmers, retired persons and homemakers are assessed as the targeted audiences by Google for this platform.

Before the arrival of Google’s proposal to the government, Apple has pitched the deal of making Apple Pay which will provide services such as digital wallet, mobile payment and a financial inclusion program.

The government organized ‘Digital India’ program, has given Narendra Modi, the Prime Minister a platform to meet the CEOs of several technology giants.

Discussions on important issues took place at the Digital India forum during the PM’s visit to the US which took place in San Jose, California.

As per International Monetary Fund (IMF), there has been a remarkable fall in the saving rates. According to a research data, the savings of a household have deteriorated to a quarter of the disposal income.

The reason for the fall of the savings rate is the stagnant income during high inflation rate for many. According to the economists, one of the reasons is the lack of access to modern financial instruments.

Often, many new trends come up in the technology world; Mobility is one of the recent prevailing trends. The increasing popularity of mobile technology is happening because of the utility and convenience factor. A drastic shift is taking place when people are shifting from the use of ordinary mobile phones to Smartphones and Tablets.

The appealing look is not the only factor to buy or use the device, of course, the application pool is also one of the reasons. Android application development is taken upon as a niche service by many app developers because of the increasing popularity of Android-based phones. Starting from online shopping to social networking and bill payment to  ticket booking, everything is done by the android applications.

For a start-up company in India, making a mobile application is a very difficult task whereas using the Android app is as easy as pie for the users. An android application development company puts a balanced amount of planning and creativity  for building such app.

Enlisted below are few of the implemented process undertaken by a development company to create an android app.

1. To build an interactive UI

An interactive User Interface (UI) is very much crucial to focus on because it will create an impression on the user which have to be good. To build an interface of an Android application for a mobile, containers and  input controls is used. To embed data Containers are used, whereas for better facilitation of user interaction, Input Controls are used.

2. To engage the users

The visual appeal of the downloaded apps will not make the users engaged; the user friendliness of the app is also a vital factor to consider.  An engaging mobile application is least possibly to be deleted by the user, unlike the ordinary app.

3. To ensure reliability and speed

Android apps have to be fast and crash resistant to perform the basic operations. No users will like to work on a slow application that gets stuck or takes several minutes to respond.

4. Support service

A smooth functionality is just not enough for a user-friendly app because the users can’t hold an obsolete version of the app. So, timely updates are also required by the users for a better experience.

A developer can build a quality android application with the above-mentioned considerations.